The National Eczema Association (NEA) has expanded its Seal of Acceptance program — a certification it has run since 2008 for products suitable for eczema and sensitive skin — into color cosmetics for the first time, starting with foundations, concealers, and primers.
Why it's expanding into makeup
The NEA said makeup was one of the most frequently requested categories from its community, and that consumers with eczema previously had little clear guidance on which foundations or concealers were less likely to trigger flare-ups. The Seal has helped guide product choices for more than 31 million Americans with eczema since it launched.
What it takes to earn the seal
Products must pass external clinical testing, such as a Human Repeat Insult Patch Test, Cumulative Irritation Test, or Safety-in-Use testing, and avoid every ingredient on the NEA's "Ecz-clusion List." Approved products also can't contain added fragrance, chemical UV absorbers, or formaldehyde-releasing preservatives, and go through review by a panel of dermatologists, allergists, and eczema specialists.
The first four brands
- IT Cosmetics (approved products expected on shelves in January 2027)
- Laura Geller Beauty
- Rare Beauty
- Tower 28 Beauty
The NEA said additional cosmetic categories beyond base makeup will follow this initial rollout, though it hasn't specified a timeline.
What it means for shoppers
Products carrying the Seal of Acceptance logo have passed independent clinical review, but the certification isn't a guarantee against irritation for every individual — people with eczema or sensitive skin should still patch-test new products.
